Context

The U.S. Media module includes a broad range of American media sources, grouped by political bias and reliability of reporting according to a number of news-source ratings sites.

The Recession narrative has been driven by 509 sources in the U.S. Media module across 3,102 unique narratives in the last 8 days. The most active keywords associated with the Recession narrative are u.s. economy, unemployment rate, rate hikes, and federal reserve.

Activity This chart shows the publication volume of narrative items by the sources in the module "U.S. Media".

Key Insights Key Insights are generated by Kudzu's deep-layered neural network, which summarizes selected articles that are highly relevant to the brief's topics.

• Two quarters of (barely shrinking US GDP raised alarms, causing many to think we were already in recession. Now, recession warnings are at DEFCON 2. If you think CEOs arent preparing, you must take them all for idiots.
• Some TikTokers have called it "recession brunette" for $240. Nora Ephron once wrote: "Where hair dye is concerned, being blonde is practically a career" Americans are feeling the impacts of the economy in their wallets.
• World Federation of Advertisers found almost a third of multinationals slashing ad budgets. 75% putting spending plans under heavy scrutiny. Firms are squeezing operationsaccelerating receivables collections, scrapping productivity-sapping meetings, even kiboshing free coffee.

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Surfaced Keywords Surfaced Keywords by Sources shows the most frequently-used keywords by multiple sources. It is the best indicator of the most popular keywords being used across this module. In this view, a keyword ranks higher because it is used by more sources. Roll over the bars next to keywords to see details about its usage.

• By Sources
• By Mentions

Narrative Items by Source

Sources by: This chart shows the relative amplification volume of sources in this module by their type.

• Bias
• Reliability
• State